Background
From 2019 to 2021, I had the pleasure of designing at Zulily, an e-commerce company that caters to mothers and families interested in brand-name goods for their children and family. I was 1 of 5 designers who created digital banner assets for their homepage Zulily.com website that brings increased traffic and sales.
The Designs
Some of the work at Zulily were 2D motion projects, therefore, required being well-versed in Adobe After Effects and Adobe Premiere. Before I start, I like to brainstorm animation ideas, storyboarding, and create from scratch or gather the necessary graphic assets needed for the full animation/video.